Working with a client across 30 different Boots stores in the UK our promotional ladies were demonstrating a product launch for an anti-bacterial skincare product. The promotional event was to get amongst all people visiting the Boots stores and discuss, demonstrate and sell the skin cream and other related products. We provided product demonstrators in each of the stores (30 demonstrators in total) over a weekend. The promotional girls in London and other locations in the country were comprehensively briefed on the product worked, how it was applied so they could answer any questions confidently and really drive sales at the tills with a weekend discount offer.
Our bookings manager here at Promotional Models London was given the task of ensuring all the team were working to make sure each of the promotional demonstrators we used fully understood what was expected of them so they could hit the ground running as soon as they arrived. The promotional stands were at each location and the staff had to set these up, introduce themselves to the store manager, record the sales, the feedback and share this information to us and the client at the end of each day in a full report. This way the client could work through the success of the promotion.
Our client wanted promotional models that not only were engaging, confident at sales and articulate but also with amazing skin. There was a lot of logical work for us to carry out in the office to make sure the activity worked seamlessly including the each uniform being delivered to the demonstrators home address. Several delivery firms were employed to make sure the stands and uniforms got to the right destination at the right time. As common with a lot of promotional activity of this nature there were a lot of late changes our team had to manage which they did brilliantly with no impact on what our client wanted to achieve.
Hiring store demonstrators and sampling staff in London
To find out how Promotional Models London can help you with your next promotional activity in London (or anywhere else in the UK for that matter) feel free to contact us anytime. We have more than 12,000 experienced promotional staff and store demonstrators across the UK that are highly motivated and very well briefed to help you get the most out of your activity.